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Fenomena Keinggerisan Dalam Iklan Versi Terjemahan

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RM 21.00
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Sold by Penerbit USM

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Fenomena perkataan asing yang memenuhi lembaran iklan tempatan sering kali menimbulkan kegusaran dalam kalangan pencinta bahasa kebangsaan. Timbul persoalan sama ada kebanjiran perkataan asing ini memperkaya atau merosakkan reputasi bahasa Melayu selaku bahasa medium periklanan. Oleh itu, Fenomena Keinggerisan dalam Iklan Versi Terjemahan menelusuri permasalahan sekitar isu keinggerisan dari perspektif penterjemahan. Keinggerisan dalam konteks ini diteroka dari aspek jenis-jenis kata pinjaman bahasa Inggeris yang terkandung dalam terjemahan iklan berbahasa Melayu serta struktur ayat yang bersifat keinggerisan. Perkaitan antara kata pinjaman, terjemahan dan iklan turut diperincikan bagi menjelaskan perhubungannya dengan fenomena keinggerisan. Selain itu, dampak isu keinggerisan dari sudut positif dan sebaliknya diperhalusi bagi memperlihatkan sumbangan penulisan ini kepada khazanah ilmu tempatan. Buku ini sesuai dijadikan bahan bacaan pelbagai pihak, sama ada ahli akademik, pengamal dalam industri mahupun sesiapa sahaja yang berminat dalam bidang bahasa dan terjemahan. Buku dengan harga mampu milik ini sememangnya berbaloi untuk dimiliki dan dinikmati bait penulisannya demi membudayakan generasi membaca yang berilmu.

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        Exchange & Return Policy

        Seller's Information

        Seller Penerbit USM
        Shipping from
        Return/Exchange address
        Notice on Return/exchange WARRANTY: You may return most new, unopened items sold and fulfilled by Penerbit USM within 15 days of delivery for a full new books.

        PrestoMall Return/Exchange Policy

        1. Cancellation
          • Request for cancellation if product has not been dispatched after payment completion.
          • Strictly no cancellation for E-voucher after purchased.
        2. Return
          • Request for return within 7 calendar days following delivery date.
          • Check seller's approval on buyer's request.
          • Buyer sends product in question to seller.
          • Seller receives and checks returned product.
          • Seller approves return and return is completed.
          • Strictly no return or refund for E-voucher.
        3. Exchange
          • Request for exchange within 7 calendar days following receipt of delivery.
          • Check seller's approval on buyer's request.
          • Buyer sends product in question to seller.
          • Seller receives and checks returned product
          • Seller send new product to buyer, and buyer receives it, and exchange is completed.
          • No exchange for E-voucher purchased.

        How to Request for Cancellation/Return/Exchange

        • You can request for cancellation after completing payment and if product has not been dispatched by then, cancellation request is approved and you can receive refund.
          But, in case seller has already dispatched product, cancellation request can be rejected.
        • You can request for return after obtaining product, you should send the product in question to seller.
          After seller checks if returned product is flawed, and approves your request, return is completed and payment is refunded.
        • You can request for exchange if wrong product is shipped, you should send the product in question to seller.
          After seller checks if returned product is flawed, seller approves your request, and re-sends new product.

        Criteria for Return/Exchange

        You can request for return/exchange within 7 calendar days following delivery date. But return/exchange request cannot be made in following cases:

        • When request due to change of mind is made after 7 calendar days following delivery date
        • When product is used, destroyed or damaged
        • When tag attached to product is removed or package of product is opened and product value is damaged
        • When sealed package is opened or packaging materials are lost
        • When too much time has passed and product value has so decreased that its re-sale is not possible
        • When return/exchange request is made for customized product such as hand-made shoes or accessories
        • When components of product (including free gift) have been used or lost
        • When buyer did not follow instructions included in product

        As e-voucher products are immediately sent to your e-mail, returns/exchanges are not available. Please take note of this before purchase, and input your e-mail address correctly.

        As Mobile Top-up products are directly reloaded on your cell phone number, returns/exchanges are not available. Please take note of this before purchase, and enter your cell phone number correctly.

        For any inconvenience regarding Cancellation/Return/Exchange, please email to hello@prestomall.com and we will do our best to help you.

        Notice

        • Please note that, direct transaction with the seller without using PrestoMall payment service can cause problems such as; not receiving the product, receiving different product etc.
        • For sales products and contents registered by the seller, PrestoMall run by Presto Mall has no responsibility on any of the registered contents.

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        Fenomena Keinggerisan Dalam Iklan Versi Terjemahan

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